About Us

Company Overview

In 2007, BBSI was born with a vision to be more than just another distributor. 

We set out to be the bridge between the world’s leading electronic manufacturers and the dynamic Indian marketplace.

We are specialists in representing crucial segments of the electronics industry, offering a wide array of components, including Active Components, Passive Components, Electromechanical Components, Displays, DC/DC Converters, and Power Supplies.

Diverse Customers

Our clientele comprises major OEMs, EMS providers, and prestigious Development and Research Institutes. They rely on our dedicated team of experts, including Sales Engineers, Application Engineers, and Customer Service professionals.

We have offices in Singapore, Bangalore, Delhi NCR, Hyderabad, and Mumbai, strategically serving our clients. Our warehousing facilities in Singapore, Hongkong, Bangalore, and Delhi NCR are equipped for efficient distribution with advanced communication tools and software capabilities.

BBSI is dedicated to expanding, adding new product lines and personnel to enhance coverage and support. Our operational strength, stability, and consistent growth have earned high ratings from manufacturers.

Our marketing strategy revolves around offering a diverse range of complementary products and building enduring business relationships. Quality, reliability, and service excellence are at the core of everything we do.

Core Values

Strategic direction with stakeholder success at the core

We focus on understanding our stakeholders’ unique requirements and designing the right roadmap to achieve their goals using proven tools and processes.

Building lasting relationships that shape our future

We strive to be a trusted organization that fosters genuine connections with our customers, suppliers, and employees — becoming a core part of their growth and success.

Value Proposition

Our Approach

BBSI, your trusted electronics partner for over 15 years. We focus on Demand Creation, offer a complimentary product line, and bring strong technical expertise to your projects.

Our Competitive Edge

Choose BBSI as your partner. We specialize in emerging markets, have the trust of supplier partners, and foster strong customer and supplier relationships.

Seamless Solutions

Count on us for smooth supply chain solutions. We provide proactive technical support, ensuring efficiency and reliability that has stood the test of time.

Global Support

BBSI: your global electronics solution. We support multiple currencies and streamline worldwide shipments, bringing your projects to life.